Hasselblad XCD 45mm f/4 P Lens Announced, Price $1,099
Hasselblad has officially announced the new XCD 45mm f/4 P Lens. Impressively portable, the lens is a sleek wide-angle prime distinguished by its compact and lightweight...
Medium Format
Fujifilm GFX100 Firmware 1.02 Released
Fujifilm released a new firmware version 1.02 for Fujifilm GFX 100 medium format mirrorless camera. The GFX 100 is a dual-grip mirrorless camera that uses...
Phase One Announced New XT Medium Format System
Phase One now officially announced the XT medium format system, which the company is marketing as a ‘travel-friendly’ solution for landscape photographers. The US price...
Fujinon GF Lens Firmware 1.10 Released, Now Supports Fujifilm GFX100 Phase Detection AF
Fujifilm has released a new firmware update for all Fujinon GF lenses. With the firmware version 1.10, all GF lenses now supports Fujifilm GFX100 Phase...
Hasselblad X1D II 50C Medium Format Mirrorless Camera, Price $5,750
Hasselblad has officially announced the new X1D II 50C medium format mirrorless camera. The US price for X1D II 50C is $5,750, now available for...
Fujifilm GFX 100 First Impressions
Here are the first impressions of the Fujifilm GFX 100 medium format camera. The GFX 100 medium format mirrorless camera features a newly-developed back-illuminated 102MP...
Laowa 17mm f/4 GFX Zero-D Lens to be Released Soon, Price $1,249
The Laowa 17mm f/4 GFX Zero-DÂ lens is a super wide-angle zero-distortion lens designed for Fujifilm medium format cameras. The lens offers 13.5mm focal length...
Fujifilm GFX 100 Medium Format Camera Announced, Price $9,999
Fujifilm GFX 100 announced with 100 Megapixels, phase-detect AF and 4K video. The US price for this camera is $9,999, now available for pre-order at Amazon/B&H...
Fujifilm GFX 100 Specs Leaked
Here are the main specs of the upcoming Fujifilm GFX 100 medium format mirrorless camera. Fujifilm’s medium format mirrorless camera to be announced on May 23,...
Rumored FujiFilm GFX 100 Specs, Coming on May 23
Here is what you need to know about the upcoming Fujifilm GFX 100Â camera. Fujifilm’s medium format mirrorless camera to be announced on May 23, 2019....
Hasselblad Firmware Update 1.22 for X1D-50c adds support for new XCD Lenses
With the release of Hasselblad’s most recent XCD Lenses, the XCD 65, 80, and 135 including X Converter 1,7, the new 1.22 Firmware Update ensures...
Fujifilm GF 100-200mm f/5.6 R LM OIS WR Lens Announced, Price $1,999
Fujifilm has announced that their newest GF lens;Â Fujinon GF 100-200mm f/5.6 R LM OIS WRÂ This is the eighth Fujinon GF lens and the second zoom...