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Sigma’s Future Plans Includes The New 24-70mm, 70-200mm Lenses

Sigma has opened up about their future plans to Focus-Numerique and what sorts of lenses and products they are working on, and also not interested in.

Kazuto Yamaki, CEO of Sigma, recently talked about the Sigma’s plans for future cameras and lenses in a short interview with Focus Numerique (Digital Focus) at Photokina 2014.

According to the interview Sigma will release new 24-70mm f/2.8 and 70-200mm f/2.8 lenses in the future. See the Sigma 24-70mm f/2 DG OS HSM lens which is rumored to be the world’s first 24-70mm standard zoom lens offers f/2 aperture.

Sigma’s Future Plans Includes The New 24-70mm, 70-200mm Lenses

Here are the main points from the interview referring to upcoming new Sigma products:

  • Sigma will update their 24-70mm f/2.8 EX DG HSM (with an f/2 version?) and 70-200mm f/2.8 EX DG OS HSM lenses.
  • Sigma’s next DSLR will have a brand new design philosophy.
  • Sigma is looking into developing lenses for Sony and Fuji mirrorless cameras
  • Sigma is not interested in developing a new mirrorless interchangeable camera (FE system) for now.

sigma-24-70mm-70-200mm-lenses

Here is a snippet from another interview with Sigma published by Cnet:

What new models can we expect? Replacements for mainstay lenses like the 70-200mm or models that fit into holes the holes of your competitors’ product lines?

Yamaki: We have two directions. We have to develop the traditional lenses like the 50mm f1.4, but the other direction is that I really want to make a very unique lens that never existed in the market. That is a big motivation for me. Signma has a history of releasing unique new lenses. In the 1970s, Sigma was the first company that developed the wide-angle zoom lens. It was 21-35mm. We are always trying to some something new.

Is there anything new coming this year?

Yamaki: We have already announced our products for this year. Next year we will have several new items.

Something nobody else has?

Yamaki: Next year.

A zoom or prime [fixed focal lenght] lens?

Yamaki: Both. Well, we are still studying it. We’re not sure we can release it to the market. A new product is quite risky. Sometimes we have to give up in the middle of the development. We were very fortunate to complete the 18-35mm f1.8 design.

via PR | FN

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