Black Friday 2025 Camera Deals & Holiday Season Savings
The holiday season is here, and Black Friday 2025 promises to be one of the biggest shopping events for photographers and content creators. Whether you’re...
L-mount
Panasonic Firmware Updates: Lumix S1RII, S1II and S1IIE Get Major Enhancements
Panasonic has officially rolled out new firmware updates for its flagship Lumix S1RII (Ver. 1.3), S1II (Ver. 1.2), and S1IIE (Ver. 1.2) cameras. These updates,...
Venus Optics Announces Laowa 35mm F2.8 Zero-D Tilt-Shift Macro Lens for Full-Frame and Medium Format
Venus Optics has officially expanded its innovative tilt-shift lineup with the launch of the Laowa 35mm f/2.8 Zero-D Tilt-Shift 0.5x Macro lens, a versatile new...
New Meike 85mm F1.8 SE Mark II Lens: Affordable Full-Frame AF Power
Meike has officially announced the SE Series 85mm F1.8 Mark II Lens, a refreshed version of its popular portrait prime, now available for Sony E,...
Leica SL3 Reporter Camera Officially Announced
Leica Camera AG has officially announced the launch of the Leica SL3 Reporter, a robust and visually striking variant of its acclaimed SL3 mirrorless full-frame...
Weekly News Flash #3 : This Week’s Top Camera and Lens Headlines
Welcome to this week’s Weekly News Flash, your quick roundup of the latest camera and lens developments making headlines. Whether you’re a photography enthusiast or a gear-focused creator, these updates...
7Artisans AF 35mm f/1.8 Lens Announced, Price $299
In a move that’s sure to excite budget-conscious photographers and videographers, 7Artisans has officially announced its latest full-frame prime: the 7Artisans AF 35mm f/1.8 Lens....
New Panasonic Lumix S 100-500mm f/5-7.1 O.I.S. Lens Announced
Panasonic announced a new Lumix S 100-500mm f/5-7.1 O.I.S. lens for L-Mount. The Lumix S 100-500mm F5-7.1 OIS will go on sale September 25th for...
Sigma 135mm f/1.4 Art DG, 20-200mm f/3.5-6.3 DG Contemporary & 35mm f/1.2 Art DG DN II lenses
Sigma 135mm f/1.4 Art DG, 20-200mm f/3.5-6.3 DG Contemporary, and 35mm f/1.2 Art DG DN II lenses are now officially announced. All lenses will be...
Sigma 200mm F2 DG OS Sports Lens Announced for Sony E and L-Mount Cameras
Sigma has announced the 200mm F2 DG OS Sports, a fast telephoto prime aimed at sports and portrait photographers, available for L mount and Sony...
Panasonic LUMIX S 24-60mm F2.8 Lens Announced, Price $899
Along with the S1 II and S1 IIE, Panasonic also unveils new fast standard zoom for its Lumix cameras. The Lumix S 24-60mm F2.8 expands the...
Sigma Announces Price Increase Due to Trump Tariffs
Sigma America announces a price increase on lenses due to US tariffs. The current price will remain for all orders placed until May 31. The...