Announcement
New 7Artisans AF Lenses Displayed at the IBC 2024 Event
At the IBC 2024 event, 7Artisans showcased their latest line of autofocus (AF) lenses, drawing attention from photographers and videographers alike. Known for delivering affordable, high-quality optics, 7Artisans continues to…
New Lexar Steel Cards at IFA 2024
At IFA 2024, Lexar introduced its new line of steel memory cards, designed for professional photographers and videographers who demand both performance and durability. These cards feature rugged, stainless steel…
Announced : Leica M11-D Camera without LCD Screen
The newly announced Leica M11-D camera brings the classic Leica M experience into the digital age, emphasizing simplicity and craftsmanship. Like previous “D” models, the M11-D features a minimalist design,…
Canon RF 28-70mm f/2.8 IS STM Lens Announced, Price $1,099
Canon has announced the RF 28-70mm f/2.8 IS STM lens, offering a versatile standard zoom for its RF mount mirrorless cameras. The US price of the standard zoom lens is…
Canon’s Flagship EOS R1 and Advanced EOS R5 Mark II Mirrorless Cameras
Canon EOS R1 is built for photojournalists, sports photographers, wildlife shooters, and other image-makers who can’t afford to miss the shot. The flagship of the EOS R line, this mirrorless camera…
Ricoh G900 II and G900SE II Industrial Rugged Compacts
The Ricoh G900 II is an ultra-rugged compact camera meant for in manufacturing, construction, and disaster relief. It’s built around a 20 MP BSI sensor, which is protected by a…
Hasselblad XCD 20-35mm f/3.2-4.5 E Lens Announced
Hasselblad announces the XCD 20-35mm f/3.2-4.5 E, a wide zoom lens for medium format. Equivalent to 16-27mm in full-frame terms, the XCD 20-35mm f/3.2-4.5 E is company’s first ultra-wide zoom…
Canon EOS C80 6K Full-Frame Cinema Camera, Price $5,499
Canon has officially announced the release of its newest addition to the Cinema EOS lineup: the EOS C80. It’s built around a 26MP full-frame Stacked CMOS sensor and uses the RF…
Apple iPhone 16, iPhone 16 Plus, iPhone 16 Pro and iPhone 16 Pro Max Announced
Apple has unveiled its newest lineup of iPhones, which includes the iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max. The new models bring a host…
Nikon NIKKOR Z 50mm f/1.4 Lens Announced, Price $496.95 – Available for Pre-Order
Nikon has officially announced the NIKKOR Z 50mm f/1.4, a fast, normal prime lens for its Z-mount cameras that covers the versatile 50mm focal length. The US price of the Nikkor…
Sigma 10-18mm f/2.8 DC DN Lens Announced for Canon RF mount
In addition to the 28-105mm f/2.8 DG DN | Art, Sigma also officially released the 10-18mm f/2.8 DC DN | Contemporary lens for Canon RF mount. The lens will be available from “late September”…
Announced: Leica 70-200mm f/2.8 Vario-Elmarit-SL ASPH Lens and Leica L 2.0x Extender
The new Leica Vario-Elmarit-SL 70-200 f/2.8 ASPH enhances the SL-System with a high-performance lens that delivers consistently fast speed across the entire zoom range. Perfect for portraits, events, sports and…