New TTArtisan 35mm F1.4 APS-C Tilt Lens Announced
TTArtisan has just announced the launch of its latest lens, the TTArtisan Tilt APS-C 35mm F1.4, designed to offer photographers and videographers greater creative control....
Lenses
Sigma Announces Price Increase Due to Trump Tariffs
Sigma America announces a price increase on lenses due to US tariffs. The current price will remain for all orders placed until May 31. The...
Unleashing Brilliance: Nikon Nikkor Z 35mm F1.2 S – A Must-Have Nikon Lens for Creative Professionals
When it comes to pushing creative boundaries, the Nikkor Z 35mm F1.2 S stands out as a beacon for both professional photographers and filmmakers. This...
Sony FE 16mm f/1.8 G Lens Review: A Must-Have Prime for Video and Landscapes
If you’re a content creator, landscape photographer, or videographer seeking a lightweight, ultra-wide prime lens with stellar optical performance, the Sony FE 16mm f/1.8 G...
Canon RF 75-300mm F4-5.6 Telephoto Lens Announced
Canon announced a RF 75-300mm f/4-5.6 telephoto lens based on the old EF model released in 1999 (Canon EF 75-300mm f/4-5.6).There are no details yet...
Canon RF-S 14-30mm F4-6.3 IS STM PZ Lens: The Ultimate Vlogging Companion
Choosing the right lens can make or break your vlogging setup. Whether you’re an aspiring content creator, travel vlogger, or YouTuber, a versatile lens that...
New Canon EOS R50 V Is Now In Stock & Shipping
Exciting news for Canon fans! The new Canon EOS R50 V is now officially in stock and shipping, offering photographers and vloggers a compact, powerful...
Sigma 16-300mm f/3.5-6.7 DC OS Lens Coming on May 15th, 2025
Sigma has updated the release date of the Sigma 16-300mm f/3.5-6.7 DC OS Lens. The release date of the Sigma 16-300mm F3.5-6.7 DC OS Contemporary...
OM System 100-400mm f/5.0-6.3 IS II Lens in Stock and Shipping
The new OM SYSTEM M.Zuiko Digital ED 100-400mm f/5-6.3 IS II lens is now in stock. The US price of the OM System M.Zuiko Digital...
TTArtisan 35mm T2.1 Cine Lens Announced, Priced $380
TTartisan announced a new 35mm T2.1 cine lens. It is the first cinema lens with double bokeh effect and will be available in Sony E,...
Best Lenses for Canon EOS R50 V: Recommended Picks for Every Photography Style
The Canon EOS R50 V is a versatile, compact mirrorless camera designed with content creators and beginner photographers in mind. With its lightweight body, advanced...
Sony FE 50-150MM f/2 GM Lens Additional Coverage
The recently announced Sony FE 50-150MM f/2 GM Lens has captured the attention of photographers and videographers alike with its promising specs and cutting-edge performance....