🌟 Brightin Star 28mm f/2.8 Pancake Lens Deal — 50% Off at B&H
The Brightin Star 28mm f/2.8 Pancake Lens for Leica M‑mount is now available with a huge 50% instant discount at B&H Photo, dropping the price...
Standard Prime Lens
Canon RF‑S 10mm F2.8 Lens Rumors — APS‑C Prime Patent Surfaces
Canon may finally be addressing a long‑standing gap in its RF‑S lens lineup. A new patent filing suggests the company is developing a compact wide‑angle...
Samyang Announces AF 35mm F1.8 P FE for Sony E-Mount
LK Samyang has expanded its Prima Series with the launch of the AF 35mm F1.8 P FE, a compact everyday prime lens designed for Sony...
Nikon Europe Extends Free Five-Year Warranty on All NIKKOR Z Lenses
Nikon Europe has introduced a major customer benefit for photographers investing in its mirrorless ecosystem. All newly purchased NIKKOR Z mount lenses will now come...
Laowa 17mm f/4 Zero‑D Tilt‑Shift Lens Expands Perspective Control for Mirrorless
Venus Optics has announced two new ultra-wide lenses for full-frame and medium-format mirrorless systems: the Laowa 17mm f/4 Zero-D Tilt-Shift and the Laowa 17mm f/4...
7Artisans 135mm f/1.8 AF Lens to be Announced in Late 2026 at $800
7Artisans is preparing to announce a new 135mm f/1.8 autofocus lens in late 2026, with an expected price of $800. Originally rumored for the CP+...
7Artisans AF 40mm f/2.5 FE: Compact Autofocus Prime for Sony E
7Artisans has announced the AF 40mm f/2.5 FE, a compact full-frame prime lens that emphasizes portability, autofocus performance, and affordability. Part of the company’s Lite...
Sigma Announces Development of 85mm F1.2 DG | Art Lens
Sigma has announced the development of the 85mm F1.2 DG | Art lens, a large-aperture medium-telephoto prime designed for full-frame mirrorless cameras. The lens will...
ZEISS Otus ML 1.4/35 Lens Announced for Mirrorless Cameras
ZEISS has officially announced the Otus ML 1.4/35, a manual-focus storytelling lens for modern mirrorless cameras. Expanding the Otus ML lineup alongside the 1.4/50 and 1.4/85,...
Sigma 35mm F1.4 DG II | Art Lens Announced, Priced $1,059
Sigma has officially announced the 35mm F1.4 DG II | Art lens, a successor to the original flagship 35mm F1.4 DG DN | Art. Compact,...
Sigma 15mm F1.4 DC | Contemporary Lens Announced for APS-C Cameras
Sigma has officially announced the 15mm F1.4 DC | Contemporary lens, a new wide-angle prime designed for APS-C mirrorless cameras. Compact, lightweight, and versatile, this...
Sigma 15mm f/1.4 and 35mm f/1.4 II Lenses Confirmed Ahead of CP+ 2026
Sigma has confirmed two new lenses ahead of CP+ 2026: the 15mm f/1.4 DC Contemporary and the 35mm f/1.4 DG II ART. These lenses were...