Fujifilm X-Pro2, X-T10, X70 and XQ2 Win the “iF Design Award 2016”

Five Fujifilm products, including the flagship mirrorless camera FUJIFILM X-Pro2, premium compact X70, XQ2 and the X-T10 model as well as broadcast zoom lens FUJINON UA80x9 win the internationally prestigious “iF Design Award” in recognition of their product design and performance in diverse fields.

The iF Design Award is an international design award launched in 1953 by the iF International Forum Design in Hanover, Germany. It is one of the world’s three most prestigious design awards, alongside Germany’s “Red Dot Design Award” and the United States’ “IDEA.” The five products were awarded in recognition of not only exterior design, but also their advanced product performance and ease of use.

There are four X series mirrorless cameras the X-Pro2, X70, X-T10 and XQ2 has been awarded for the iF Design Award 2016.

Fujifilm X-Pro2, X-T10, X70 and XQ2 Win the “iF Design Award 2016”


Fujifilm X-Pro2

The Fujifilm X-Pro2 features 24.3 megapixel X-Trans CMOS III sensor, new focal plane shutter with a top speed of 1/8000 sec. and flash sync up to 1/250 sec. The mirrorless shooter also offer a robust, weather resistant body with 3.0″ 1.62m-Dot LCD Monitor on the back. It can capture images at sensitivities as high as ISO 51200 and record Full HD 1080p videos at 60 fps also supports compressed Raw (a first for the X-series).

The camera has a Hybrid AF system with 273 total points, of which 77 are phase-detect and cover 40% of the frame. It is Fujifilm’s first X-mount camera with dual memory card slots, both of which take SD cards. More details can be found in the official announcement and additional coverage pages.

Fujifilm X70

The Fujifilm X70 s the smallest and lightest X-Series digital compact camera features a FUJINON 18.5mm F2.8 lens, 16.3-megapixel APS-C sized X-Trans CMOS II sensor, EXR Processor II image processing engine, and a 180-degree tilting touchscreen LCD.

The X70 has a standard ISO range of 200-6400, which expands to 100-51200. It can shoot continuously at 8 frames per second, though only for ten photos. Naturally, it has the full set of Film Simulation Modes, save for the new ACROS mode on the X-Pro2. Video can be recorded at 1080/60p, with a maximum bitrate of 36Mbps. More details can be found in the official announcement page.

Fujifilm X-T10

The Fujifilm X-T10 features an  the same 16-megapixel APS-C X-Trans image sensor with built-in phase detection AF. In addition to Fujifilm’s conventional 49-point AF mode for high speed and precision focusing, the X-T10 features new Zone and Wide/Tracking modes that track subject movement across a larger 77-point area.

The Fujifilm XQ2 is a premium pocket-sized digital camera with a bright 4x zoom lens, a 12-megapixel 2/3” X-Trans CMOS II sensor with phase detection, and the EXR Processor II that delivers the fastest auto focus speed in its category.