Canon PowerShot SX540 and SX420 SuperZoom Cameras Announced

Canon U.S.A. has announced the addition of the PowerShot SX540 HS and PowerShot SX420 IS digital cameras to its super-zoom PowerShot SX lineup at the CES 2016 event.

The PowerShot SX540 HS comes a new 20MP BSI CMOS sensor with 24-1200mm equivalent F3.4-6.5 lens, faster DIGIC 6 processor and 1080/60p video capture. Two additional features include a 3″ LCD and Wi-Fi with NFC.

The PowerShot SX420 IS comes with the same 20MP CCD sensor and DIGIC 4+ processor with the SX410, but increases the lens’ total zoom power to 42X (24-1008mm equivalent). The camera also has a 3″ LCD and can capture 720p video.

Canon announces midrange superzoom cameras with 20MP : PowerShot SX540 and SX420

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Canon PowerShot SX540 and SX420 Price and Availability

The PowerShot SX540 HS will be available in March for $399.99. The SX420 IS, available in both black and red, will ship in February for $299.99.

Buy Canon PowerShot SX540 and SX420 Compact Camera
Canon PowerShot SX540 Camera $399.99 Amazon | B&H | Adorama
Canon PowerShot SX420 Camera $299.99 Amazon | B&H | Adorama

PowerShot SX540 HS Camera

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The PowerShot SX540 HS digital camera builds on the features included in the PowerShot SX530 HS digital camera. The PowerShot SX540 HS has a powerful 50x optical zoom lens (equivalent to 24-1200mm) with Optical Image Stabilizer for outstanding optical performance. It features a new 20.3-Megapixeliii High-Sensitivity CMOS sensor with DIGIC 6 Image Processor that helps deliver high resolution combined with stunning low-light performance. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi® and NFCTM technology. The new camera features a dedicated movie button so users can easily record 1080p Full HD video at an improved rate of up to 60 frames-per-second in MP4 format with stereo sound. The PowerShot SX540 HS digital camera has an improved advanced Zoom Framing Assist feature that intelligently controls the lens, making it easy to identify the main subject of the shot, even when the subject is moving. It also features a lock button option for quick and accurate subject tracking. Additionally, its new Story Highlights feature automatically selects and compiles images into an exciting highlight reel within the camera without the use of extra software.

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The PowerShot SX540 HS digital camera’s large 3.0-inch LCD screen (approx. 461,000 dots) allows easy viewing even from a wide angle. Its Hybrid Auto mode records quick video clips before each still and compiles them together to make a short highlight reel. The PowerShot SX540 HS digital camera is scheduled to be available in March 2016 for an estimated retail price of $399.99

PowerShot SX420 IS

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Based on the successful PowerShot SX410 IS model, the PowerShot SX420 IS digital camera features an improved powerful 42x optical zoom lens (equivalent to 24-1008mm) and Optical Image Stabilizer for outstanding optical performance. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi® and NFCTM technology. The 20.0- Megapixeliii sensor with DIGIC 4+ Image Processor helps deliver stunning image quality. Smart Auto intelligently selects the proper settings for the camera based on predefined shooting situations, and 720p HD video capture in MP4 format.

The PowerShot SX420 IS digital camera also features Scene modes such as Fisheye effect, Toy Camera effect and Monochrome, which provide creative freedom to capture your photos. While taking these creative photos, Eco mode helps reduce power consumption for longer battery life.
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The camera’s large 3.0-inch LCD screen (approx. 230,000 dots) allows for easy operation and sharing. The PowerShot SX420 IS digital camera is scheduled to be available in February 2016 for an estimated retail price of $299.99.

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