Zeiss is rumored to introduce a new series of lenses, called Loxia. The new Zeiss Loxia lenses will be unveiled at Photokina 2014 for Sony FE full-frame mirrorless cameras (A7S, A7R, A7).
The new name “Loxia” describes a new family of lenses aimed at Sony E-mount mirrorless cameras with full frame image sensors. The first Zeiss Loxia prime lenses will be a 35mm f/2.0 and 50mm f/2.0.
Both the Zeiss Loxia 35mm f/2 and 50mm f/2 are manual focusing lenses offering focal lengths of 35mm and 50mm with a maximum aperture of f/2. The lenses will have a physical aperture ring and electronic aperture control.
Zeiss Loxia 35mm f/2 and 50mm f/2 lenses coming at Photokina
Zeiss first unveiled the worlds best SLR lens, the manual focusing Zeiss Apo-Distagon 55mm f/1.4 and this lens is made of special glass with anomalous partial dispersion featuring 12 lens elements in 10 groups with aspheric surface.
The Loxia series lenses will be joined at the show by another Otus full-frame DSLR lens (probably the Otus 85mm f/1.4) as well as new rangefinder products. Zeiss are currently running a special interactive puzzle on their blog which will eventually reveal the new Photokina 2014 products.