Sony A7 and A7r Firmware Update Coming on March 19

Sony has announced an upcoming firmware update for the A7 and A7R full frame mirrorless cameras. The new firmware details posted by Sony Japan. According to the translated text on their website, Sony A7 and A7r firmware update will feature the following details.

Sony A7 and A7r firmware update promises faster startup speeds, improved image quality (not clear enough), a pair of new downloadable apps (Live View Grading and Smooth Reflection), and “smoother” transitions in time-lapse mode.

Update : Sony A7 and A7r Firmware Update V1.02 Now Available For Download

The firmware will also add support for Fast AF (Hybrid in the case of the A7) and the focus hold buttons on the 70-200 F4 FE lens.

Sony A7 and A7r Firmware Update Coming on March 19


  • Support for the focus hold button of the new SEL 70-200G lens
  • Start up time reduction
  • Image quality improvement
  • Adds Live view grading and smooth reflection application. Improves “Time Lapse” APP

Recommended Lenses for Sony A7 and A7r Full Frame Mirrorless Cameras

Sony A7 and A7r Price and Availability

Sony A7r is the world’s smallest, lightweight interchangeable lens camera system with a full frame sensor. See also Sony A7 and A7r unboxing video online.

Buy Sony A7 and A7r
Sony A7 Body Only $1,698.00 Amazon | Adorama |ebay
Sony A7 w/ FE 28-70mm f/3.5-5.6 OSS lens $1,998.00 Amazon | Adorama |ebay
Sony A7R Body Only $2,298.00 Amazon | Adorama |ebay